Read original post at Matt Lacey's Blog
You've probably heard, Microsoft recently released Windows Phone App Studio as a way to create Windows Phone apps from a template via a wizard. It's very similar to ZipApp which was created by Microsoft and Nokia (in the UK) earlier this year but that generates both a Windows 8 and a Windows Phone 8 app.
App Studio has been promoted as having two benefits or target uses.
1. It allows anyone to make a simple app for sharing with a few friends or family.
2. It allows developers a jump start in creating an app.