Another great article series by Andrea Boschin has been just started at SilverlightShow. Read Part 1 of this series here:
From the author:
Windows Store apps are currently a great opportunity for the business. The Windows Store, like other brand's stores, gives a number of tools that simplifies the deployment and sell of applications to Windows Phone and Windows 8, removing the need of having your own sell interfaces, together with the availability of an effective visibility that would be very difficult to achieve with a custom solution.
From the developer point of view, there are a number of tools, that enable to add the capability of support selling, using directly the Windows Store or from inside your own application. This enables a number of scenario. Not only you can sell the entire application, but also you are allowed to sell parts that can be enabled, one-by-one, after the user pay the required price.
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Andrea has also authored the following SilverlightShow ebooks: